Empower your team with confident client communication

Veterinary communication training, CPD and workshops with behavioural science superpowers built in - make life easier, build trust and improve clinical outcomes.

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Does your practice team dread some client conversations?

When vets, vet nurses or receptionists feel underprepared or overwhelmed, the impacts are real:
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Client uncertainty

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Poor value perception

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Avoidance of some topics, especially price

We believe that your team should always feel prepared and confident — and we'd like to show you the way.

Use behavioural science to transform your veterinary business

Our workshops and training programs are designed to equip veterinary professionals with the knowledge and skills they need to excel.

Communicate with clients confidently

Always be prepared with the right words to communicate in a way that motivates clients to take action and care for their animals effectively.

Apply what you learn immediately

Establish trust and cultivate stronger relationships with clients by integrating our tools and techniques into your day-to-day work right away.

Turn learning into lasting change

Reinforce learning with 1-2-1 mentoring, consult reviews and call audits to help your team achieve consistently strong daily client interactions.

Build stronger communication across your veterinary team

From group workshops to one-to-one mentoring and real-world feedback, our training helps every team member grow their confidence and impact.
InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals

Communicating value & price

Support your team to talk about fees with confidence, clarity and compassion. This workshop helps them move beyond discomfort and instead have value-led conversations that strengthen trust and build engagement. Using behavioural science insights, your team will learn how to make cost conversations feel more comfortable – for them and for clients.
We’ll help your team:

Understand how emotions and mental shortcuts shape client responses

Convey value so that clients are more likely to feel it

Frame price in the context of value

Present fees in ways that reduce discomfort and build trust

Be compassionate and confident talking about value and price

Who it’s for:

The whole practice team - management, marketing, vets, vet nurses and front of house teams

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Guiding clients’ decisions

Clients want to do the right thing for their animals, but decisions can be confusing or overwhelming. This session helps teams use simple, evidence-based techniques to make good choices easier, clearer and more motivating.
We’ll help your team:

Understand how the human brain makes decisions

Design choices that encourage positive action

Build trust by tapping into thinking shortcuts

Frame options to reduce indecision or regret

Encourage adherence through the application of the EAST framework

Create client interactions that nudge positive action.

Who it’s for:

The whole practice team - management, marketing, vets, vet nurses and front of house teams

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Managing difficult discussions

Whether it’s a complaint, a sensitive clinical discussion or simply a frustrated client – difficult conversations happen to us all. This workshop equips teams with the tools to stay calm, listen effectively and resolve issues while preserving trust, connection and professionalism.
We’ll help your team:

Identify pinch points in the client journey and ways to smooth them

Recognise emotional triggers and stay composed under pressure

Use empathy and validation to defuse tension

Communicate boundaries and next steps clearly

Apply our EASE framework to turn difficult moments into constructive outcomes

Who it’s for:

The whole practice team - management, marketing, vets, vet nurses and front of house teams

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Every call (& message) counts

Front of house teams are the heartbeat of every practice. How they handle phone calls, texts and online messages shapes client trust, loyalty and ultimately can make or break both clinical outcomes and practice revenue.

This engaging, interactive workshop uses our own CLASS framework for warm, effective, loyalty building connection in every client contact.
We’ll help your team:

Recognise the vital role they play in client experience and decision making

Understand how the subconscious shapes perceptions & experience

Manage first impressions to build trust & connection quickly

Balance in-person & phone priorities confidently

Give clients control without losing it themselves

Handle calls and messages with confidence, warmth and professionalism.

Who it’s for:

Front of house teams

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Every consult counts

Every client conversation shapes trust, adherence and clinical outcome. This practical, evidence-based workshop helps veterinary teams refine their consulting skills so every interaction builds connection, understanding and adherence. Using our CARES framework, we blend behavioural science with real-world veterinary insight to make consultations more effective and rewarding.
We’ll help your team:

Create structure and flow that puts clients and patients at ease

Use language and tone to build trust and engagement

Explore clients’ motivations and concerns with curiosity

End consults confidently with clear, motivating next steps

Who it’s for:

Vets, vet nurses and anyone delivering client consultations

InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals

1-2-1 mentoring

Personalised, practical support to turn learning into lasting change. Our 1-2-1 online mentoring sessions give individuals the space to reflect, build confidence and refine their communication approach with expert guidance.
We’ll help your team:

Identify individual strengths and growth opportunities

Practise key communication techniques with feedback

Develop strategies for handling challenging situations

Embed new habits through reflection and real-world application

Who it’s for:

Any team member seeking tailored development or post-workshop support

Training only creates change when it’s applied. Our Inside Series - InsideConsult, InsideCall and InsideMessage - help your team turn learning into action, by focusing on the real interactions that shape client experience and trust every day.
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InsideConsult

Real consults, real insights. Our consult reviews provide structured, objective feedback on consult structure, communication and client experience, helping teams spot what’s working and where small changes can make a big difference.
We’ll help your team:

Gain a new perspective on consult communication

Identify opportunities to enhance client connection and clarity

Apply behavioural principles to real interactions

Track progress and celebrate improvement over time

Who it’s for:

Vets, vet nurses and practice leaders wanting measurable communication improvement

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InsideCall & InsideMessage

Every interaction matters. Our InsideCall & InsideMessage reveals how clients experience your practice in those crucial early moments of contact. Using behavioural science and practical, structured insight, we help teams refine tone, structure and service.
We’ll help your team:

Understand how first impressions shape trust and decisions

Spot missed opportunities to build connection and loyalty

Strengthen consistency across calls, emails and messages

Provide clear, actionable feedback your team can use straight away

Who it’s for:

Front of house teams, client care teams and practice leaders wanting measurable communication improvement

InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals

Value and price

Several things can affect how we see prices, including how the price is communicated. If customers don't fully understand the value of recommendations and feel unsure about costs associated with care, they might not make the best decisions for their animals’ health.

Our job is to frame price in a way that inspires them to do what's best for their animal. In this workshop, we'll cover:

How we perceive value and price

How to communicate value meaningfully

How to help fees feel more comfortable

Book a call
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Ethical influence

Have you ever been in a situation where you knew you were right but had trouble getting someone to see your point of view? We typically use logical arguments to convince others, but we're often swayed more by our feelings, subconscious cues, and biases.

Being able to influence others to make the best decision for animals can be a challenge, but we're here to help. In this workshop, you'll learn:

The psychology of influence

How to build trust with clients

The role of memory and how to make the right things stick

Book a call

FAQs

Find answers to frequently asked questions about our services, processes, and expected outcomes.

Does InsideMinds offer training for veterinary teams?

How are InsideMinds training sessions structured?

Can InsideMinds deliver training online?

How soon can we arrange training?

How long are InsideMinds workshops?

What is the Inside Series?

Who is the Inside Series for?

Do we need client consent to share consultations?

How does an InsideConsult, InsideCall or InsideMessage review work?

Our clients’ purr-spectives

“I don't want to share my new super powers with people I may want to influence! But more seriously, there is lots of useful information to help colleagues reduce their daily work 'stress', and help improve better patient care with better client acceptance of recommendations.”

Workshop attendee

Workshop attendee

Veterinary practice owner

Workshop attendee

Veterinary practice owner

“An incredible, game-changing workshop. This knowledge will be pivotal for our team and will help us support vet clinics to deliver their expertise to clients. Thank you Becki!”

Amy Holland

Amy Holland

UK National Sales Manager, Ceva Animal Health

Amy Holland

UK National Sales Manager, Ceva Animal Health

“Becki fully engaged our team. The behavioural science insights were fascinating and helped our team understand how our messages land with customers. We were surprised by how much better we could make our materials by applying InsideMinds' SPARKS framework. This was a hugely valuable couple of days and will help us continue to raise the bar in marketing effectiveness.”

Liz Barrett

Liz Barrett

Head of Marketing US Pet, Boehringer Ingelheim Animal Health

Liz Barrett

Head of Marketing US Pet, Boehringer Ingelheim Animal Health

“As co-owner of a veterinary hospital, InsideMinds helped me learn practical solutions and consumer psychology techniques which made dealing with daily challenges easier. Becki's clear explanations and small group sessions were great. The course was fascinating.”

Cliff Maw

Cliff Maw

Director, Bicester Vets

Cliff Maw

Director, Bicester Vets

“Becki's teaching was perfectly suited to our needs. Her approach was both gentle and insightful, demonstrating a clear understanding of ethical considerations in applying psychology to relationships. The group sessions were exceptionally helpful and relevant, making the InsideMinds course one of the most enjoyable and engaging learning experiences I've ever had.”

Patrick McKee

Patrick McKee

Director, Ashwood Veterinary

Patrick McKee

Director, Ashwood Veterinary

“As the owner of a practice with 23 employees, our team struggled with challenges like promoting health plans and understanding client perspectives. InsideMinds helped us communicate information better to empower ethical decisions for pets. Becki's insights, like the importance of showcasing our qualifications, were eye-opening. Now, I plan to arrange workshops for my team to share these valuable insights.”

Diane Storer

Diane Storer

Owner, Cockburn Vets

Diane Storer

Owner, Cockburn Vets

“Great insights. Clear, concise and informative. And very well presented. A fantastic day... Thank you Becki!”

Workshop attendee

Workshop attendee

Ceva Animal Health

Workshop attendee

Ceva Animal Health

“Usable, bespoke information and simple techniques. You’ve created a drive in me to go into every conversation prepared.”

Workshop attendee

Workshop attendee

Ceva Animal Health

Workshop attendee

Ceva Animal Health

“Insightful, engaging and really bloomin’ interesting. Got me thinking differently”

Workshop attendee

Workshop attendee

Ceva Animal Health

Workshop attendee

Ceva Animal Health

“I found the psychology side of things fascinating. Managing people is such a vital part of this profession and far too much attention is given to the clinical practice in my view. Vets are so clever, but many struggle with client interactions. InsideMinds can help.”

Lisa Chalmers

Lisa Chalmers

Lead Veterinary Surgeon, Arun Veterinary Group

Lisa Chalmers

Lead Veterinary Surgeon, Arun Veterinary Group

“Becki worked closely with us to create bespoke content. She quickly grasped the brief and stayed true to it. The team loved her session. The content was thought-provoking, and Becki was down-to-earth, open and engaging. Great delivery.”

Jonathan Hill

Jonathan Hill

UK Country Manager, TVM UK

Jonathan Hill

UK Country Manager, TVM UK

“These insights are already working for me clinically”

Ben Colwell

Ben Colwell

Lead Veterinary Surgeon, Arun Veterinary Group

Ben Colwell

Lead Veterinary Surgeon, Arun Veterinary Group

“InsideMinds fills a gap in the animal health industry by helping companies prioritize customer satisfaction. Many companies claim to value their customers but struggle to truly understand them and communicate effectively. Becki brings a unique blend of consumer psychology, veterinary knowledge, and business experience to help your team gain insight into your customers' needs. With her guidance, you'll improve communication and build stronger relationships with your customers.”

Chantalle Elliott

Chantalle Elliott

Commercial & Marketing Lead, Medical Ethic Pty

Chantalle Elliott

Commercial & Marketing Lead, Medical Ethic Pty

“A diligent and well-thought-out series of lectures, Becki was a great collaborator”

Toby Trimble

Toby Trimble

Founder & CEO, Trimble Group

Toby Trimble

Founder & CEO, Trimble Group

“Clear information. The breakouts were super-productive. I will laminate the SPARKS document and keep it at my desk as a constant reminder of what makes great communications!”

Workshop attendee (Boehringer Ingelheim Animal Health)

Workshop attendee (Boehringer Ingelheim Animal Health)

Boehringer Ingelheim Animal Health

Workshop attendee (Boehringer Ingelheim Animal Health)

Boehringer Ingelheim Animal Health
InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals

Unleash the power of behavioural science to help animals thrive

Drive meaningful change in your veterinary business through InsideMinds’ veterinary workshops and training.
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