Serving animal health businesses in the UK and around the world
About InsideMinds
Empowering the animal health industry to use behavioural science in their veterinary marketing communications so that we can make the biggest difference in animal health.
![a man in scrubs holding a dog in his arms](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667dfaaaa0aa53cf618b579_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2010.jpg)
![Where human behaviour and animal health meet](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667eacf8e00d93d82e6225d_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2011.jpg)
Where human behaviour and animal health meet
At InsideMinds, we want to help you connect more deeply with your clients and enhance their experience. We blend clinical expertise with behavioural science to create tailored solutions that speak directly to the hearts and minds of your customers.
Your business deserves to shine, and we are here to make that happen.
Your business deserves to shine, and we are here to make that happen.
Trusted by
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![the logo for the webinar logo](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667b7997994e9804b2bafdb_insideminds-webinar-vet-logo.png)
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![a black and white photo with a purple logo](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667b79589ed7ce9f670b44b_insideminds-vet-dynamic-logo.png)
We want to help make the biggest difference in animal health
Our vision
To help companies in the animal health industry effectively drive behavioural change and create better experiences.
Our mission
To make the biggest difference in animal health, enabling animals to live their healthiest, happiest lives.
Our values
Kindness - we genuinely care.
Integrity - we do the right thing.
Curiosity - we love exploring new ideas.
Integrity - we do the right thing.
Curiosity - we love exploring new ideas.
How we're modernising the animal health industry
![a woman wearing glasses standing in a room](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/66680b856a52d785ab824984_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2012.jpg)
Experience and expertise
We're experts in consumer psychology, marketing, communications, and all facets of animal health. Our Founder and Managing Director, Rebecca Maher has 23+ years of clinical and commercial experience in the industry, leading to the creation of InsideMinds to help veterinary businesses leverage behavioural science.
A completely fresh perspective
We're not just another veterinary consulting or marketing company. We offer an easy, fun, and feel-good experience. We listen, understand our clients’ challenges, and partner with them to make positive change through tailored services that enlighten and open minds to new ways of thinking. All so they can thrive.
Tried & tested techniques
Time and again, we've seen how businesses can strengthen their brand, enhance customer connections, and grow by utilising behavioural science. We employ various frameworks to decode and uncover what truly drives behaviour. Then, we simplify the process for teams to take action and improve their communications for maximum impact.
![a woman wearing glasses and a red shirt](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5a788530f50ddcb465a0_insideminds-about-rebecca-headshot.png)
Hi, I'm Dr. Rebecca Maher MA VetMB PGCert MRCVS
Let's team up to help even more animals
As a veterinary surgeon myself, I have seen first hand the missing pieces in the animal health industry. We spend massive amounts of time piling data onto our clients hoping that it will help guide them. But instead, it overwhelms.
That's why I've spent years working to crack the code on veterinary communication. I achieved multiple marketing qualifications and a degree in consumer psychology so I could help your veterinary business succeed and help even more animals thrive.
That's why I've spent years working to crack the code on veterinary communication. I achieved multiple marketing qualifications and a degree in consumer psychology so I could help your veterinary business succeed and help even more animals thrive.
23
+
years veterinary experience
144
+
hours training veterinary businesses
10
Work delivered in 10 countries
![InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5b523e1b97b1cef70a46_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2013.jpg)
![InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5b5511727ab5c98d8a28_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2014.jpg)
![InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5b53767dee1e3d80b952_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2015.jpg)
![InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5b5315ce0cc9f36004f0_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2016.jpg)
Inspiring veterinary speaker
Hire Becki to speak
Dr. Rebecca Maher, or as we know her, Becki, is an experienced and engaging speaker available for conferences, seminars, and events of all sizes. With a background as a veterinary surgeon, marketer, and qualified consumer psychologist, she offers a fresh perspective on veterinary marketing and communications.
Becki can engage audiences at live, pre-recorded, and virtual events, covering topics related to behavioural science in the veterinary sector. Your audience is guaranteed to leave with practical knowledge applicable to veterinary practices and beyond.
Becki can engage audiences at live, pre-recorded, and virtual events, covering topics related to behavioural science in the veterinary sector. Your audience is guaranteed to leave with practical knowledge applicable to veterinary practices and beyond.
Topics Include:
Communicating value to clients
Helping fees feel more comfortable
Guiding clients' decisions
Behaviour change
Customer experience......and more!
![a woman standing in front of a group of people](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5bdf6db03c80c40df417_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2017.jpg)
As seen at
![a purple logo with the words vet show on it](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d2817994e9804b40af8b_insideminds-vet-show-logo.png)
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![a purple and black background with the words congress](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d280d33fe4ecbdf5ccb1_insideminds-congress-2024-logo.png)
![the logo for the webinar logo](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667b7997994e9804b2bafdb_insideminds-webinar-vet-logo.png)
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![a black and purple logo with the words vet club europe 2012](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27eea9f9a57c3dc1e8d_insideminds-vet-forum-2024-logo.png)
![a man with glasses and a speech bubble](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27e5d7fb05ba4ef4480_insideminds-vet-chat-logo.png)
![a purple logo with a squirrel on it](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27d369dcfc848c270e3_insideminds-vet-event-logo.png)
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![a purple logo with the words vet show on it](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d2817994e9804b40af8b_insideminds-vet-show-logo.png)
![a purple and black background with the words congress on it](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d28100fd11ac5cbbe5c8_insideminds-congress-2023-logo.png)
![a purple and black background with the words congress](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d280d33fe4ecbdf5ccb1_insideminds-congress-2024-logo.png)
![the logo for the webinar logo](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667b7997994e9804b2bafdb_insideminds-webinar-vet-logo.png)
![a purple and black background with the words vetrilum europe 2012 - 2013](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d280e842c6a7264d5513_insideminds-vet-forum-2023-logo.png)
![a black and purple logo with the words vet club europe 2012](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27eea9f9a57c3dc1e8d_insideminds-vet-forum-2024-logo.png)
![a man with glasses and a speech bubble](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27e5d7fb05ba4ef4480_insideminds-vet-chat-logo.png)
![a purple logo with a squirrel on it](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/6667d27d369dcfc848c270e3_insideminds-vet-event-logo.png)
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Our clients’ purr-spectives
![a woman standing in front of a blue wall](https://cdn.prod.website-files.com/664e7dd595fce28e29371c23/666a5c2d02231dddd2274633_InsideMinds%20-%20Workshops%2C%20training%2C%20CX%2C%20marketing%20communications%2C%20Veterinary%20Professionals%20-%2018.jpg)
Empower your clients to help animals thrive
Contact us today to learn more about how we can partner with you to create positive change and achieve your goals.