Revolutionise your veterinary business

InsideMinds helps animal health businesses create positive, memorable client experiences through every single client touchpoint.

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InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals

Excellent service, endless growth

There's a lot at stake for veterinary businesses, even before your first "hello." One single poor moment in the client's whole experience will affect whether they follow your recommendations.

By using behavioural science and optimising marketing communications to improve every touchpoint, we can do more than offer incredible customer service; we can create great clinical outcomes, happy teams and a profitable business.
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Set your clinic up for success

Engage your customers with compelling stories

Craft stories that align with your brand, inspire action, and lead to more bookings.

Understand how a client experiences your clinic

Gain a thorough understanding of how clients experience your unique practice.

Create content that gets more appointments

Ensure your marketing spend isn't wasted with content that attracts and engages clients.

Drive meaningful behaviour change

Improve outcomes and increase client loyalty through evidence-based strategies.
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Customer experience and marketing services to help veterinary businesses thrive

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Brand story creation

Behavioural science tells us that stories are more memorable, more engaging and create more emotion than facts and information. We'll create a story that you'll love, that'll make your clients feel all the right things and that will give you a golden thread to weave through all of your communications.

Great for both new and established independent vet practices that need a straightforward guide to effectively market their practice. What you get:

Extensive research into your business, your competitors, and your clients

A one-page strategic overview of your business

A concise story that will inform every marketing communication and interaction

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Customer journey mapping

Customer journey mapping allows you to walk in your clients' shoes. It gives you a clear view of how your clients find you, the touch points they move through and the experience they have. Ideal for new and established independent vet practices.

What you get:

Online experience audit, including website, social media and competitors

Offline experience audit, including telephone and in-clinic experience

Maps of the current & ideal client journey, with recommendations to dial up the customer experience

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Customer touchpoint audit

Are you unsure how your target audience perceives your presence? From your website to your waiting room, each interaction shows potential customers whether or not your clinic is worth their time and money. We'll audit specific touchpoints in your client journey and provide you with a comprehensive report on our findings.

This service is the perfect fit for any clinic looking to understand how a particular touchpoint is affecting the customer experience.

What you get:

Thorough audit of your chosen touchpoint

In-depth report with recommendations to optimise the customer experience

A personal walk through so you have all you need to make a real difference

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Content creation for veterinary businesses

Ensure your marketing efforts hit the mark with our specialised content creation services. We harness the power of behavioural science to craft compelling copy, engaging layouts, and eye-catching designs that resonate with pet owners and drive meaningful engagement. Let us help you create content that not only captures attention but also inspires action, ensuring your marketing spend delivers tangible results.

Content creation services can include:

Website content that converts

Newsletters that keep you top-of-mind

WhatsApp and SMS messaging that books appointments

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Behaviour change

Struggling to boost health plan enrollments, improve adherence, or motivate clients to book dental procedures? Behaviour change can be challenging, but we make it easier. Utilising behavioural science, we design initiatives that inspire real, meaningful actions from your clients.

Perfect for any veterinary business aiming to make a significant impact and drive positive outcomes.

What you get:

Clarity on exactly the outcome you want to drive

A behavioural analysis which defines the approaches which are most likely to deliver success

A full behaviour change initiative roll-out, including intervention design, team onboarding and measurement to make sure we hit your goal

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Transform your veterinary business in three steps

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Book a call

Book a call

Reach out to discuss your specific communication needs and challenges.

Let us do the work

Our experts will conduct a comprehensive audit to identify areas for improvement.

Implement and see results

Receive a tailored strategy and start implementing changes that boost your practice.

“As co-owner of a veterinary hospital, InsideMinds helped me learn practical solutions and consumer psychology techniques which made dealing with daily challenges easier.”

Cliff Maw

Cliff Maw

Director, Bicester Vets

Cliff Maw

Director, Bicester Vets

“As the owner of a practice with 23 employees, our team struggled with challenges like promoting health plans and understanding client perspectives. InsideMinds helped us communicate information better to empower ethical decisions for pets.”

Diane Storer

Diane Storer

Owner, Cockburn Vets

Diane Storer

Owner, Cockburn Vets

“There is lots of useful information to help colleagues reduce their daily work 'stress', and help improve better patient care with better client acceptance of recommendations.”

Veterinary practice

Veterinary practice

owner

Veterinary practice

owner
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Want to equip your team with behavioural science superpowers?

Our workshops and training programs are specifically crafted to provide veterinary professionals with the knowledge and skills necessary for success.
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FAQs

Find answers to frequently asked questions about our services, processes, and expected outcomes.

We think we need all of this! Where should we start?

What’s best for a practice start-up?

Do you build websites?

What communications do you create?

We need regular help with client experience and content creation, can you do that?

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Elevate your business today

Let's craft customer experiences for your veterinary business that leave a lasting impression and drive meaningful change.
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